Liana "Li" Evans

Customer Experience Consultant

Digital Transformation Strategist

Adobe Subject Matter Expert

Liana "Li" Evans

Customer Experience Consultant

Digital Transformation Strategist

Adobe Subject Matter Expert

Strategy

April 16, 2012 What’s the Value of a Like?

We all want to be liked, right?  We need to feel that sense of community and when someone likes us,…

April 13, 2012 Are You Integrating Email with Your Social Media Strategies?

* This is a partial reprint of Li’s ClickZ column on Integrated Marketing Mark Twain once wrote in a letter in 1897, “…the report of…

August 26, 2011 Social Media Marketing & The Fallacy of Going Viral

Last week I was a speaker at SES San Francisco on the audience choice “Like Me” panel.  The panel discussed…