My Blog Posts

2010 10/Jun
B2B Business Goals from B2B Magazine's 2010 Survey

*This content was previously published on Social Conversations in June 2010.  Social conversations was a product of Serengeti Communications which closed in 2012 This post is part of a series entitled The Four Pillars of Social Media.  This week’s topics revolve around the second pillar, Strategy. Marketing in Social Media is fast becoming an important piece […]

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2009 12/Aug
Create Your Own Social Strategy, Don't Be Part of the Flock

*This content was previously published on Social Conversations in August 2009.  Social conversations was a product of Serengeti Communications which closed in 2012. With all the hype around so many different types of social media marketing tactics, from Twitter to Friend Feed, it’s tough not to automatically fall into the trap of the “ooooh, we need […]

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