My Blog Posts

2009 29/Dec
Right or Wrong? Ghost Tweeting, Is It Ethical?

*This content was previously published on Social Conversations in December 2009.  Social conversations was a product of Serengeti Communications which closed in 2012. First a Little About the “Ethics” of Ghost Tweeting…. While at Search Engine Strategies Chicago I was interviewed by Web Pro News about the panel that I spoke on about Social Media and […]

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2009 15/Dec
Have You Put Together a Social Media Marketing Measurement Plan?

*This content was previously published on Social Conversations in December 2009.  Social conversations was a product of Serengeti Communications which closed in 2012. What is success?  What is failure? When it comes to social media marketing, unless you have a plan to measure what your are doing how will you know?  There’s a lot to […]

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2009 11/Dec

*This content was previously published on Social Conversations in December 2009.  Social conversations was a product of Serengeti Communications which closed in 2012. Who doesn’t love “free”? Social media is free, isn’t it? Well in the very basic sense, yes social media is free.  Participating in social media if you are a community member, 9 […]

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2009 7/Dec
Jeff Jarvis at SES Chicago 2009 "Media is Old"

*This content was previously published on Social Conversations in December 2009.  Social conversations was a product of Serengeti Communications which closed in 2012. I’ve always been intrigued by Jeff Jarvis, ever since he single handily brought a firestorm down upon Dell and coined the term “Dell Hell” so seeing his keynote at Search Engine Strategies […]

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