My Blog Posts

2012 22/May

What is a marketing success?  What is a marketing failure? When it comes to social media  and integrated marketing, unless you have a plan to measure what your are doing how will you know?  There’s a lot to be said about knowing where your audience is, understanding how they talk about you, planning your social media strategy, getting […]

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2012 11/May

Next to taxes and death, change is the only thing in this world that is certain.  As the tides of the internet push and pull and the whims of social media community members ebb and flow, so does the popularity, web site traffic, interest and buzz around tools, applications and sites in social media.  Even […]

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