Marketing

* This is a partial reprint of Li’s ClickZ column on Integrated Marketing Small business owners are probably some of…

* This is a partial reprint of Liana Li Evans’ previously published ClickZ article There’s a panel at SES that usually ends up drawing…

In marketing it’s all about making connections. Products and services to messages, facts to value propositions, companies to potential customers…

I was both appalled an intrigued this week about the story that took off like wildfire in the press where…