Liana "Li" Evans

Customer Experience Consultant

Digital Transformation Strategist

Adobe Subject Matter Expert

Liana "Li" Evans

Customer Experience Consultant

Digital Transformation Strategist

Adobe Subject Matter Expert

Online

September 23, 2016 There’s No Ignoring It Anymore: Maximizing the Customer Experience Lifts ROI

Customers coming to your web and mobile properties are wanting a lot more from your company these days. In fact…

February 24, 2016 Understanding Engagement: How Facebook Made Counting Likes – Irrelevant

The Need to Stop Counting Likes, Starts Now. Facebook has once again changed the playing field. Counting how many “Likes”…

October 19, 2015 Is Direct Attribution a Myth?

When I start thinking about direct attribution when it comes to Digital Marketing, a song creeps into my brain ……..

October 5, 2015 6 Ways To Achieve Digital Marketing Clarity

It’s tough, isn’t it?  This new world of marketing?  Tweet this, Instagram that?   What if I just want my…