Since the concept of Search Engine Optimization (SEO) and Pay Per Click (PPC) have become such a prominent force in…
Liana "Li" Evans
Customer Experience Consultant
Digital Transformation Strategist
Adobe Subject Matter Expert
Liana "Li" Evans
Customer Experience Consultant
Digital Transformation Strategist
Adobe Subject Matter Expert
Strategy
May 22, 2012
Do You Have a Plan for Measuring Your Social Media Marketing?
What is a marketing success? What is a marketing failure? When it comes to social media and integrated marketing, unless you…
May 14, 2012
Social Media Marketing is an Investment, Not a “Free” Marketing Channel
Free Marketing Tools Are Great! Who Doesn’t Love “Free”? Social Media is a free marketing tool, isn’t it? In the very basic…
April 20, 2012
Buzz Monitoring Tools Can’t Tell You Everything
Buzz Monitoring Tools Help You Integrate Your Online Marketing Strategies There are a lot of tools out there on the…