Liana "Li" Evans

Customer Experience Consultant

Digital Transformation Strategist

Adobe Subject Matter Expert

Liana "Li" Evans

Customer Experience Consultant

Digital Transformation Strategist

Adobe Subject Matter Expert

Content Marketing

January 16, 2012 SEO Is Still Part of Social Media Marketing

*  This is a partial reprint of Liana Li Evans’ previously published ClickZ article There’s a panel at SES that usually ends up drawing…

December 7, 2011 Making the Connection: How Duracell Misses the Mark with Daughtry Facebok Campaign

In marketing it’s all about making connections.  Products and services to messages, facts to value propositions, companies to potential customers…

October 9, 2011 Research Tools For Making Great Social Media Strategies

*  This is a partial reprint of Liana Li Evans’ previously published ClickZ article Before you decide to implement any tactic in…

August 5, 2011 Local Businesses Can Find Great Opportunities in Location Based Marketing

*This is a partial reprint of Liana Li Evans’ article from ClickZ With the exponential growth of Foursquare over the…