Liana "Li" Evans

Customer Experience Consultant

Digital Transformation Strategist

Adobe Subject Matter Expert

Liana "Li" Evans

Customer Experience Consultant

Digital Transformation Strategist

Adobe Subject Matter Expert

Tag: marketing

November 23, 2015 Who Should Handle Your Company’s Social Media Engagement Strategy?

Customer Service, Marketing, Public Relations & Communications, IT or perhaps an outsourced agency are all options a company can consider…

November 5, 2015 Upping the Analytics Ante: Adobe Acquires Comscore’s ‘DAX’ Digital Analytix

If there’s ever been a clearer sign of the importance of understanding your audience, look to today’s announcement by Adobe…

October 12, 2015 Beyond Strategy: Marketing With Purpose & Value

Understanding that tactics are not strategy is vital for a team’s success. However, for a business to be truly successful,…

May 11, 2012 Are You Flexible Enough To Do Social Media Marketing?

Next to taxes and death, change is the only thing in this world that is certain.  As the tides of…