*This content was previously published on Social Conversations in April 2010. Social conversations was a product of Serengeti Communications which closed in 2012.
While at Search Engine Strategies in New York last month, Web Pro News did a live interview with me about Social Media Marketing Strategies and what you need to figure into it when you are planning your own. Abbie also asked me about social media sites that businesses can incorporate into their strategies beyond Facebook & Twitter. While Facebook & Twitter might really seem like the tactic you should be implementing because they are the “hottest” things in social media right now, you might want to take a deeper look into forums, message boards and even location based social media communities like Foursquare as part of your strategy.
Click on through for the interview: http://www.ustream.tv/recorded/5683774