by Liana "Li" Evans | Nov 5, 2015 | Digital Clarity, Marketing, News & Media, Web Analytics
If there’s ever been a clearer sign of the importance of understanding your audience, look to today’s announcement by Adobe that it is acquiring Comscore’s technology – commonly called DAX – Digital Analytix. In a world where marketing...
by Liana "Li" Evans | Nov 30, 2011 | Buzz Monitoring, Marketing, News & Media, Social Media, Social Media Engagement
I was both appalled an intrigued this week about the story that took off like wildfire in the press where a high school senior dared to tweet her negative opinion about a government official, in this case, the governor of Kansas, Sam Brownback. The article on CNN,...
by Liana "Li" Evans | Jul 28, 2011 | Industry Events, Industry Experts, Marketing, News & Media, Social Media
On Monday July 25th, 2011 I had the gracious opportunity to be in Philadelphia’s NBC 10’s studios for taping a segment that appeared on the Wednesday July 27th, 2011 airing of The 10! Show. The segment highlighted my book, Social Media Marketing:...
by Liana "Li" Evans | Nov 13, 2009 | News & Media, Social Media
*This content was previously published on Social Conversations in November 2009. Social conversations was a product of Serengeti Communications which closed in 2012. Rupert Murdoch the CEO of News Corporation is really creating a bit of buzz in the Search Engine...
by Liana "Li" Evans | Sep 15, 2009 | News & Media, Social Media, Social Media Engagement
*This content was previously published on Social Conversations in September 2009. Social conversations was a product of Serengeti Communications which closed in 2012. Hope that headline grabbed your attention! Especially if you are planning your entire social media...
Recent Comments