by Liana "Li" Evans | Aug 26, 2011 | Industry Events, Marketing, Online, Research & Strategy, SES/ClickZ Live, Social Media, Strategy
Last week I was a speaker at SES San Francisco on the audience choice “Like Me” panel. The panel discussed the intricacies of viral marketing and the fallacies around it. Viral Marketing is not really something that is cookie cutter in nature. Most of...
by Liana "Li" Evans | Aug 5, 2011 | Community Building, Content Marketing, Marketing, Mobile Marketing, Online
*This is a partial reprint of Liana Li Evans’ article from ClickZ With the exponential growth of Foursquare over the past year, there’s a reason why Facebook is rushing to capitalize on the mobile advertising with its own geo-social networking feature,...
by Liana "Li" Evans | Jul 28, 2011 | Industry Events, Industry Experts, Marketing, News & Media, Social Media
On Monday July 25th, 2011 I had the gracious opportunity to be in Philadelphia’s NBC 10’s studios for taping a segment that appeared on the Wednesday July 27th, 2011 airing of The 10! Show. The segment highlighted my book, Social Media Marketing:...
by Liana "Li" Evans | Jul 6, 2010 | Community Building, Social Media, Social Media Engagement
*This content was previously published on Social Conversations in July 2010. Social conversations was a product of Serengeti Communications which closed in 2012. This post is part of a series entitled The Community Building Series. This week’s topics revolve around...
by Liana "Li" Evans | Jul 6, 2010 | Social Media
*This content was previously published on Social Conversations in July 2010. Social conversations was a product of Serengeti Communications which closed in 2012. This post is part of a series entitled The Community Building Series. This week’s topics revolve around...
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