Liana "Li" Evans

Customer Experience Consultant

Digital Transformation Strategist

Adobe Subject Matter Expert

Liana "Li" Evans

Customer Experience Consultant

Digital Transformation Strategist

Adobe Subject Matter Expert

Social Media Measurement

April 20, 2012 Buzz Monitoring Tools Can’t Tell You Everything

Buzz Monitoring Tools Help You Integrate Your Online Marketing Strategies There are a lot of tools out there on the…

April 16, 2012 What’s the Value of a Like?

We all want to be liked, right?  We need to feel that sense of community and when someone likes us,…

June 28, 2010 Do You Build or Do You Join a Social Media Community?

*This content was previously published on Social Conversations in June 2010.  Social conversations was a product of Serengeti Communications which closed…

June 25, 2010 Social Media Doesn’t Always Lead to Instant Click Conversions

*This content was previously published on Social Conversations in June 2010.  Social conversations was a product of Serengeti Communications which closed…